NO WARRANTIES WHATSOEVER
The information contained in this website is for general information and business education purposes only. While we do our best to keep the information we share up to date and correct, we make no representations or warranties of any kind. This includes any warranties, express or implied, about the completeness, accuracy, reliability, suitability, or availability of any of the information, products, services, or offerings discussed on the website.
In short, as is always the case in life, you're responsible for your own thoughts, actions, and feelings. Any reliance you place on any information shared on this website is therefore strictly at your own risk.
In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website or any content herein.
Sometimes we link to other websites to make your web-surfing experience easier. Needless to say, these other sites are not under our control. To be clear, we have no control over the nature, content, and/or availability of those sites. The inclusion of any links to other sites does not necessarily imply a recommendation or endorse the views expressed within them — other than at the time we make the link.
Every effort is made to keep our website up and running smoothly. We will not be liable for our website being temporarily unavailable due to technical issues beyond our control.
Subject to the Privacy Policy below and other applicable laws, any information disclosed to Brady Brim-DeForest outside a pre-existing and documented (in writing) confidential business relationship will be deemed non-confidential and non-proprietary, and Brady Brim-DeForest may therefore develop, use, and freely disclose or publish similar ideas without compensating you or accounting to you. You represent that you have the lawful right to submit such information and agree that you will not submit any information unless you are legally entitled to do so.
It is Brady Brim-DeForest's policy to respect your privacy regarding any information we may collect from you or which you may provide to us, in the circumstances set out below. Accordingly, we have developed this privacy policy in order for you to understand how we collect, use, communicate, disclose, safeguard and otherwise make use of your personally identifiable information (“Personal Data”).
This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.
We will only collect and use your Personal Data where:
we have lawful grounds to do so,
including to comply with our legal obligations;
we are performing a contract with you for our services; and
we have legitimate interests in using your Personal Data and your interests and fundamental rights do not override those interests.
For the purposes of the EU General Data Protection Regulation ((EU) 2016/679) (“GDPR”), we, Brady Brim-DeForest, are the “data controller”. If you have any questions about this policy or about how we use your Personal Data, please contact us via our contact details at the end of this policy.
This policy is effective as of January 10, 2024. We review our privacy practices on an ongoing basis, and as such we may change this privacy policy from time to time. Please check this page frequently to ensure you are familiar with its current content.
What personal information do we collect from the people that visit our blog, website or app?
When ordering or registering on our site, as appropriate, you may be asked to enter your name,
email address or other details to help you with your experience.
When do we collect information?
We collect information from you when you subscribe to a newsletter, respond to a survey, fill out
a form, comment on a blog post, or enter information on our site.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for
our newsletter, respond to a survey or marketing communication, surf the website, or use certain
other site features in the following ways:
To administer a contest, promotion, survey or other site feature.
To send periodic emails regarding your order or other products and services.
To follow up with them after correspondence (live chat, email or phone inquiries)
How do we protect your information?
We do use vulnerability scanning and/or scanning to PCI standards and regular malware scanning.
We only provide articles and information at this time, however in the future we may sell on this
website. In that event, we will implement a variety of security measures when a user enters, submits,
or accesses their information to maintain the safety of your personal information. Any transactions
will be processed through a gateway provider and are not stored or processed on our servers.
Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.
Personal Data that you provide to us
We only collect Personal Data where you choose to interact with us on the Website in the following
ways:
When you sign-up to receive free content (for example: ebooks, offers, or videos) the data will be collected: name and email address.
When you purchase a book or product directly from us, the data collected will be: name, email address, phone number, any personal data which you provide to us in the free text box of the form, payment method choice (payment details are held by our payment processor, not us).
When you complete the media enquiries form, the data collected will be: name, email address, phone number, any personal data which you provide to us in the free text box of the form.
Data that we collect automatically
We automatically collect certain information when you visit our Website — such as the type of browser
and operating system you are using, and the domain name of your Internet service provider. We do
not link this information with any Personal Data.
Cookies
Cookies are small files that a site or its service provider transfers to your computer's hard drive
through your Web browser (if you allow) that enables the site's or service provider's systems to
recognize your browser and capture and remember certain information. For instance, we use cookies
to help us remember and process the items in your shopping cart. They are also used to help us
understand your preferences based on previous or current site activity, which enables us to provide
you with improved services. We also use cookies to help us compile aggregate data about site traffic
and site interaction so that we can offer better site experiences and tools in the future.
We use cookies to:
Understand and save user's preferences for future visits.
Keep track of advertisements.
Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies.
Use of your Personal Data
We will only use your Personal Data when the law allows us to. Most commonly, we use your Personal
Data to:
process and manage your use of our website;
respond to your questions, comments and requests;
where you have opted-in to receive marketing from us, deliver communications that are relevant to your preferences / may be of interest to you;
improve our services and Website through analysis of information.
You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.
Sharing of your Personal Data (Third Party Disclosure)
We take your privacy seriously and will not share your Personal Data with others, except as permitted
by applicable law or as set out below:
We share Personal Data as necessary with third parties who provide services or functions on our behalf and who require the information to provide those specific services to us. These third parties may include social media advertising platforms such as Facebook and Google Adwords for the purpose of custom audience generation and the development of targeting criteria for other audiences. Please note that we have appropriate data privacy safeguards in place with third parties with whom we share Personal Data as described above and who are providing services or functions on our behalf.
Third-party links: Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
Google's privacy policy:
https://policies.google.com/privacy
Information about Google Analytics:
https://policies.google.com/technologies/partner-sites
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
We have implemented security policies and technical measures to safeguard the Personal Data we collect. We maintain physical, electronic and procedural safeguards that comply with applicable law, including the GDPR, to safeguard Personal Data from accidental loss, destruction or damage and unauthorized access, use and disclosure.
We will use and store your Personal Data only for as long as necessary, bearing in mind the uses of your Personal Data as described in this privacy policy and otherwise as communicated to you. We review the Personal Data we hold at regular intervals and delete permanently or anonymize any Personal Data which is no longer necessary.
This Website and our services are aimed at adults, and we do not knowingly collect any Personal Data relating to children aged under 15 years old. If you are under the age of 15, please do not provide us with any of your Personal Data, including your email address.
Access to and control over your Personal Data
You have legal rights under applicable law in relation to your Personal Data. You can ask the following
questions, or take the following actions, at any time by contacting us via email or via our postal
address (found at the end of this form):
see what Personal Data we hold about you (if any), including why we are holding it and who it could be disclosed to;
ask us to change/correct your Personal Data;
ask us to delete your Personal Data;
object to the processing of your Personal Data;
ask us to restrict the processing of your Personal Data;
withdraw any consents you have given us to the processing of your Personal Data; and
express any concerns you have about third parties' use of your Personal Data.
We will only use your Personal Data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to have an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.
If we need to use your Personal Data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared.
According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
Our Privacy Policy link includes the word 'Privacy' and can easily be found on the page specified above.
You will be notified of any Privacy Policy changes:
On our Privacy Policy Page
Can change your personal information:
By emailing us
Does our site allow third-party behavioral tracking?
It's also important to note that we allow third-party behavioral tracking COPPA (Children Online
Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.
We do not specifically market to children under the age of 13 years old.
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations. We collect your email address in order to:
Send information, respond to inquiries, and/or other requests or questions
Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the following:
Not use false or misleading subjects or email addresses.
Identify the message as an advertisement in some reasonable way.
Include the physical address of our business or site headquarters.
Monitor third-party email marketing services for compliance, if one is used.
Honor opt-out/unsubscribe requests quickly.
Allow users to unsubscribe by using the link at the bottom of each email. If at any time you would like to unsubscribe from receiving future emails, you can email us at [email protected]
Follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.